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Facebook-Google-Tax Change (National Post)

National Post: Senate urges Liberals to reconsider tax deductions for ads on Google, Facebook

Ads in Canadian-owned newspapers and magazines are only 100 per cent deductible if the issue has more than 80 per cent original content. A Senate committee wants the government to revisit a tax rule that entices companies to advertise on foreign online platforms like Google and Facebook, spending that it says is “hobbling Canada’s already declining news industry.” The Standing…

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Epoch Times Article-Simple Tax Fix Could Help Rescue Canada’s Ailing Newspaper Industry, Says Union Head

Simple Tax Fix Could Help Rescue Canada’s Ailing Newspaper Industry, Says Union Head

90 percent of the $5.6 billion spent by Canadian companies on digital ads went to foreign web platforms By Jared Gnam, Special to The Epoch Times "This means Canadian companies are buying their ads on Google and Facebook, with their huge readership, instead of on Canadian-owned sites. This loophole, says Morse, is funnelling millions in advertising revenue away from Canadian online…

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Mark Zuckerberg Photo

Unfriending Facebook? Na!

Unfriending Facebook? Na! Facebook’s problem is not just a privacy breach, but the fact that your “friends” can unknowlingly or unwittingly release YOUR private data, typically with some kind of Facebook quiz (those fake airline/hotel “coupons”—which are NOT published by the airport or hotel themselves – are also likely data mining abusers). What precipitated this post: Elon Musk withdrawing his…

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Site Redesign Underway

Our Site Re-Design is Complete (almost!)

The Olympics are over (thank goodness) As people stop being glued to their televisions at all hours of the day or night, their attentions will shift back to their own community, their regular lives. And to local businesses like YOURS, and like OURS. And it challenges all of us to also be the BEST that we can be! Why Re-Design?…

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Advertiisng Internet Search, On A MacBook

Is your web marketing up to snuff? Three Steps to Success!!

You may have a new website, you may have one many years old. Either way, you may not be achieving the results you are looking for. Old marketing methods (television, radio, newspaper, and Yellow Pages advertising) no longer get the audiences they used to, and sure don’t get the results, either. The consumer eyeballs and the future are all moving…

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Global Web Marketers Is A Business Risk For YOU

Beware of offshore web marketer & SEO firms

The BIGGEST MISTAKE a business can make is outsourcing their website marketing to someone without local expertise. We see SEO/web marketing companies offshoring, or their contractors are sub-contracting offshore to sweatshops GOD KNOWS WHERE. ASK, to be sure. Write it into your contracts. "no off-shoring by contractor, sub-contractor, or any sucontractor of theirs" The future success of your company at…

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Google.ca Search Box

SEO checklist after doing a web site redesign

Many websites are being redesigned constantly, and some only once every few years…either way, the work is NOT COMPLETE until you ensure that the new website has been properly marketed. What good is a new website, or new branding, or new marketing messages, if the intended audience cannot find it, and see it, let alone be bombarded with repetition of…

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New Facebook Pages Layout

New Facebook Pages layout

Facebook is an important Social Media website... it is particularly important for those  that target consumer-- rather than business-- clients. For all businesses, Facebook is important, because it is one the top four  search platforms (Google, YouTube, and Bing are the others on this list) that are important just because that is where people are, when they choose to enter a…

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