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Simple Tax Fix Could Help Rescue Canada’s Ailing Newspaper Industry, Says Union Head

Simple Tax Fix Could Help Rescue Canada’s Ailing Newspaper Industry, Says Union Head

90 percent of the $5.6 billion spent by Canadian companies on digital ads went to foreign web platforms By Jared Gnam, Special to The Epoch Times "This means Canadian companies are buying their ads on Google and Facebook, with their huge readership, instead of on Canadian-owned sites. This loophole, says Morse, is funnelling millions in advertising revenue away from Canadian online…

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We MOVED Our Popular Links Menu To The Left

We MOVED our Popular Links menu to the left

We received a great suggestion from  a friend and mentor, Jeff Nelson, of Calgary's Anduro Marketing and Mx3 Metrics. He asked "why not move that menu to the left?" ... where it would be  more obvious, and in the line of sight. We use to have  the Popular Links menu in the right column for desktop browsers, and put it with…

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Only 40% Of Programmatic Spend Goes To Publishers

Only 40% of programmatic spend goes to publishers

Only 40% of programmatic spend goes to publishers: study Only 40% of programmatic spend goes to publishers: study new analysis by warc shows that publishers get less than half of the spend, and that's assuming there's no ad fraud. A new study by technology market research firm Technology Business Research (TBR), among 240 marketing and advertising professionals using programmatic ad buying technology,…

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New Feature: FIRST IN SEARCH

New Feature: FIRST IN SEARCH

This will be an ad auction for EXCLUSIVE position, in seven sections per city: Community, Shopping, Business, Travel, Home, Entertainment, Auto (starting at $100 per month per city & section). Let us know about your business and your marketing GOALS. Travel providers (hotel chains, airlines)  can also choose, where to be featured on TransCanadaHighway.com by province. Show up in all searches in that…

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Add Or Update Your Chain Organization Quickly, And Hassle-free

Add or Update your chain organization quickly, and hassle-free

One-Size-Fits-All "citations" company Can a single One-Size-Fits-All "citations" company do handle all your links, directory listings, and citations? Are they Canadian-based, and have top-flight geographic knowledge, to separate listings in Windsor, Ontario from Windsor, Nova Scotia, and Victoria, BC from Victoria, PEI. Do they know why side of Toronto (the "GTA") that Orangeville, Ajax, Cobourg, and Port Colboourne are? OR,…

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Unfriending Facebook? Na!

Unfriending Facebook? Na!

Unfriending Facebook? Na! Facebook’s problem is not just a privacy breach, but the fact that your “friends” can unknowlingly or unwittingly release YOUR private data, typically with some kind of Facebook quiz (those fake airline/hotel “coupons”—which are NOT published by the airport or hotel themselves – are also likely data mining abusers). What precipitated this post: Elon Musk withdrawing his…

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Local FoundLocally “shortcuts”

Local FoundLocally “shortcuts”

We have added shortcuts to make text-navigation faster form commonly used features (and on smartphones!). The notes below link to the CALGARY website,  for illustrative purposes. Select Closest Community... Barrie Calgary Charlottetown Edmonton Etobicoke Fraser Fredericton Halifax Hamilton Kitchener London Mississauga Niagara NorthYork Oakville Okanagan Oshawa Ottawa Regina Rockies Saskatoon Sault Scarborough StJohns Sudbury ThunderBay Toronto Vancouver Victoria Winnipeg York…

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Our Site Re-Design Is Complete (almost!)

Our Site Re-Design is Complete (almost!)

The Olympics are over (thank goodness) As people stop being glued to their televisions at all hours of the day or night, their attentions will shift back to their own community, their regular lives. And to local businesses like YOURS, and like OURS. And it challenges all of us to also be the BEST that we can be! Why Re-Design?…

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Mark Ruthenberg presenting at CCTC Calgary Teachers Convention

Virtual Travel across Canada This an introduction to using virtual travel, using a variety of online resources to teach Canadian geography, and build student familiarity with their own community and other communities and regions across Canada, and take a virtual trip, by air or take a road trip with the family by car, and plan the trip (including the route,…

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