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We’ve Updated Trans-Canada Highway.com

Yes, we’ve updated our TransCanadaHighway.com travel information website, used by travellers in, around, and across Canada to plan their vacation, get updates on weather, traffic, and construction while on the road, as well as discover things to see and do, attractions,  and find accommodation of all types on their way across Canada. As we explore various interfaces, and watch user interactions, on…

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We’ve updated MovingInCanada.com

Yes, we've updated our MovingInCanada.com real estate and relocation website, used by home shoppers to decide where to move next, immigrants to decide where in Canada they prefer to live, and by realtors, movers, and relocation professionals across Canada to reach those audiences. As we explore various interfaces, and watch user interactions, on both our sites and client websites, we learn…

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Facebook-Google-Tax Change (National Post)

National Post: Senate urges Liberals to reconsider tax deductions for ads on Google, Facebook

Ads in Canadian-owned newspapers and magazines are only 100 per cent deductible if the issue has more than 80 per cent original content. A Senate committee wants the government to revisit a tax rule that entices companies to advertise on foreign online platforms like Google and Facebook, spending that it says is “hobbling Canada’s already declining news industry.” The Standing…

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We’ve updated our Marketing website

We've been working hard in the webspace since 1999 (and Mark Ruthenberg our founder, since  1995), and realize we can ALWAYS get better! The new site tells a better story and About Us, and better showcases our 20 years of Internet experience and our Webmarketing & SEO services using megamenus, all with a very consistent look, branding, and message! Starting…

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Epoch Times Article-Simple Tax Fix Could Help Rescue Canada’s Ailing Newspaper Industry, Says Union Head

Simple Tax Fix Could Help Rescue Canada’s Ailing Newspaper Industry, Says Union Head

90 percent of the $5.6 billion spent by Canadian companies on digital ads went to foreign web platforms By Jared Gnam, Special to The Epoch Times "This means Canadian companies are buying their ads on Google and Facebook, with their huge readership, instead of on Canadian-owned sites. This loophole, says Morse, is funnelling millions in advertising revenue away from Canadian online…

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Popular Links Menu Moved

We MOVED our Popular Links menu to the left

We received a great suggestion from  a friend and mentor, Jeff Nelson, of Calgary's Anduro Marketing and Mx3 Metrics. He asked "why not move that menu to the left?" ... where it would be  more obvious, and in the line of sight. We use to have  the Popular Links menu in the right column for desktop browsers, and put it with…

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Man On Laptop

Only 40% of programmatic spend goes to publishers

Only 40% of programmatic spend goes to publishers: study Only 40% of programmatic spend goes to publishers: study new analysis by warc shows that publishers get less than half of the spend, and that's assuming there's no ad fraud. A new study by technology market research firm Technology Business Research (TBR), among 240 marketing and advertising professionals using programmatic ad buying technology,…

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Vancouver Hotels Listing-with FIRST-IN-SEARCH

New Feature: FIRST IN SEARCH

This will be an ad auction for EXCLUSIVE position, in seven sections per city: Community, Shopping, Business, Travel, Home, Entertainment, Auto (starting at $100 per month per city & section). Let us know about your business and your marketing GOALS. Travel providers (hotel chains, airlines)  can also choose, where to be featured on TransCanadaHighway.com by province. Show up in all searches in that…

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Advertiisng Internet Search, On A MacBook

Add or Update your chain organization quickly, and hassle-free

One-Size-Fits-All "citations" company Can a single One-Size-Fits-All "citations" company do handle all your links, directory listings, and citations? Are they Canadian-based, and have top-flight geographic knowledge, to separate listings in Windsor, Ontario from Windsor, Nova Scotia, and Victoria, BC from Victoria, PEI. Do they know why side of Toronto (the "GTA") that Orangeville, Ajax, Cobourg, and Port Colboourne are? OR,…

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