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We’ve come a LONG WAY in 20 Years!

YOUR one-stop information source about travel by road along the Trans-Canada Highway
We launched in 1999, when we started building the sister FoundLocally.com local business directories. The site includes TONS of travel information about the provinces, and communities along the way. We also include lots of travel planning tips.
The site provides route itineraries of short (200-300 kilometre) segments between major communities, so you can combine them into one-day driving plans. Each itinerary has an overview of what to see and do and details of (literally) every street, highway, river, and lake you pass, with clickable exit maps, to show businesses and facilities around that exit. The itineraries go from Victoria on Vancouver Island, all the way to St John’s on Newfoundland. We are also adding iteineraries for other parts of the Trans-Canada network including Highways #11 and #7 in Ontario, and Highway s #3 and #16 in the Western Provinces.
The searchable data on our community  maps shows the listings submitted by businesses to TransCanadaHighway.com (for local hospitality businesses).

2023

Added 4300 Attractions

The directory has added over 4300 attractions across Canada. These newly added listings further enhance the website’s comprehensive coverage of Attractions, Shopping, Sports & Recreation, Entertainment, and Travel Services, offering a one-stop platform for travelers exploring the vast Canadian landscape. [MORE]

Added National Parks, Historical Sites, First Nations

Added 47 National Parks, 130 National Historical Sites, and 647 First Nations, to provide the most complete listings (and links) to the national treasures our visitors are most interested in discovering and exploring.

Enhanced PEI Highway Details and Towns

We added several smaller communities along the Trans-Canada Highway #1 through PEI and updated the attractions listings for the communities already in our website’s editorial. We give you more reasons to stay longer and more things to do while visiting PEI.

2022

Radium Detour During Kicking Horse Construction

Continuing coverage of the Kicking Horse Construction Project and the Castle Junction-Radium-Golden detour  in the shoulder seasons to accommodate a major construction project between Lake Louise and Golden. 2024: The Kicking Horse project has now been completed.

Expanding Coverage to Other Trans-Canada Routes

We have added overviews to the other Trans-Canada routes, including Ontario’s #7 Southern Route, #11 northern route, and in the west the #3 Crowsnest Route (with FULL detailed itineraries), and the #16 Yellowhead Route. As well we are begining to add the popular routes to the North: the  Alaska Highway , the Dempster Highway and Inuvik-to-Tuk Highway and the Trans-Labrador Highway Route.

Added Crowsnest Highway (#3) Details

We have added Route Overviews and Itinerary details about the Crowsnest Highway #3 through southern BC and Alberta. We also added the towns along the route to the Towns & Cities info for their respectives provinces (and integrated communities up and down the Okanagan Valley between the TCH #1 and the Crowsnest#3.

2021

Radium Detour During Kicking Horse Construction

We are adding the Castle Junction-Radium-Golden detour to accommodate a major construction project between Lake Louise and Golden.
We also started adding other major routes (Ontario’s 401) and other Trans-Canada routes, including Ontario’s #7 southern route, Ontario’s #11 northern route, and in the west the #3 Crowsnest Highway, and the #16 Yellowhead Highway.

BC Floods Coverage

TransCanadaHighway.com has been providing travellers updates on the website and on social media about travel options and alternative routes, given the shutdown of the TCH#1 and Coquihalla #5 (also affecting the #7, #3 and #99) due to flood damage and landslides across  southern BC in November 2021.

Updated our Social Media Strategy

We redesigned out visual standards for self-promotional posts and links,and expanded news from just Facebook, to Twitter and LinkedIn. Added link-back posts for provinces, cities, and itineraries to Facebook, Twitter, Pinterest, and Instagram.

2020

COVID Travel Restrictions

When the COVID pandemic hit, we added COVID and the related Travel Restrictions info to the TransCanadaHighway.com website. Posted updates in any provincial travel restrictions to website and to our social media channels.
We also provided over-the-phone guidance to help folks return to their homes at the start of travel restrictions, and helped travellers who had necessary travel to navigate the changing restrictions.

TransCanada Highway.com moved to WordPress

After 20 years using Microsoft SQL Server technology, we used the first few months of COVID to transfer the website to WordPress, whicxh helped us to improve functionality, the quality of graphics, and our integration with Google Maps.

Merged FoundLocally Content into TransCanada Highway.com

‘We merged in key local information and content from our thirty sister FoundLocally.com community directory websites, and shifted the brand focus from the #1 national highway to all about travel in and across Canada.

Trans-Canada Highway to cover ALL Canada

For 20 years we were focused on the main #1 Highway coast to coast. Looking to a post-COVID travel boom in Canada from Canadian and global visitors, we began to expand out community and travel informaiton to cover other routes (the #16 Yellowhead Highway, the Crowsnest #3 Route, the #11 Northern Ontario Route.  And we also better serve travellers to Canada’s Arctic: Nunavut, Northwest Territories, and Yukon.

COVID Travel Restrictions

As availability of immunization started lifting the blanket bans on travel, we regularly updated COVID and the related Travel Restrictions info to the TransCanadaHighway.com website

Updated Website imagery and Social Media

We’ve been using social media for a decade, and updated the visual design of our posts for Facebook,. Instagram, LinkedIn, Twitter and Pinterest, at the same time improved the use of graphics on many of the pages across out website.

Kicking Horse Canyon Project Radium Detour

Due to seasonal (off-season) closures of the main #1 Trans-Canada Route for major improvements in the Kicking Horse Canyon, detours via Highway 95 and 93 through Radium BC were necessitated. We provided content, information, and maps to help travellers navigate the detour over the 2 year construction period

Trans-Canada Highway BC Flood Content

When several sections of the Trans-Canada in southwestern BC were disrupted due to  2021 flood,and  the highway connection between Vancouver and the rest of BC (and Canada) was affected, we posted content, updates, and detour maps on TransCanadaHighway.com to help  travellers navigate the disruption.

 

2018

Updated Responsive Design

We rebuilt all our websites:  TransCanadaHighway  to use “megamenus” and streamline the look and navigation, and improve cross-platform consistency,at the same time speeding up the web page loading.

Movie Listings go direct to Theatre

After 18 years of movie listings, we saw that the ability to book tickets online  was in demand by consumer, we linked the listings right to each cinema/theatre website.

Rebuilt our Marketing Website

We realized we are not “a company with three websites + marketing services”, but we are “a marketing company, with three websites that PROVE (and support) our marketing services!”. We reviewed our service offerings, and provided more detail about the many great services we have provided clients over our 19 years in business.

2017

SSL – Secure Server

In April, we implemented SSL (Secure Sockets Layer)  to provide secure forms, encrypted communication, as well as better integration with Google maps for our Localmap feature, across FoundLocally.com, MovingInCanada.com, and TransCanadaHighway.com

Canada 150

To help celebrate Canada’s 150th Birthday, and the people visiting many parts  of the country to share in that, we have added, updated, and upgraded lots of information around our site  and in our business listings.

Trans-Canada Highway history published

We have published the history of the Trans-Canada Highway, as part of the extensive content of its popular travel-planning site, TransCanadaHighway.com. This was done to help people plan and enjoy their cross-Canada road trips to celebrate Canada 150.

2016

Enhanced Login Security

Updated security on Registered Contacts to improve database security

Launched Marketing Website

New WordPress site combines content form Blog, Media Kit and Website Audit domains… using Responsive Design.

Enhanced Masonry Layout (Pinterest-style)

We have expanded our masonry layout (Pinterest-style interface) to a broad range of site sections, with visual links to a wide range of content and [random] featured businesses in our directory

Enhanced the Events Calendar

Increased number of events visible in Calendar, integrated with Pinterest-style feature listings

We’re now TransCanada FoundLocally Inc

Re-branding to reflect (a) national scope and (b) our two strongest online brands

2015

Added Farmers Markets weekly events to Calendar

Added weekly Farmers Markets events to our directory and calendar to promote local farmers & agriculture

All sites now Responsive Design for tablets & mobile users

After 5 years of dual sites (desktop & mobile) converted all sites, content (over 100,000 pages ), and listings to Responsive Design

Hotel Reservations link direct to Hotel’s website

Now link directly to hotel’s, motel’s, B&B’s reservations info & pricing for BEST RATES and latest info

Fuel Digital Media is our Interactive Agency

Montreal-based Fuel Digital is now representing FoundLocally websites to national advertisers and their agencies. They have 15 years experience with interactive advertising.

Began Adding “Pinterest” style content to all major pages

The new masonry layout for content and directory searches Includes logos for listings, and photos for website content to create greater interest. Added showcase of featured business.

2014

Added LocalMap feature

Showed listings on FoundLocally and TransCanadaHighway.com in Google map layout, with different feature layers. What’s around YOU?

Facebook Pages and Twitter Feeds for each community

Helped to expand local-focused Facebook, Twitter & social media interest

Google AdSense for Interactive Ads

FoundLocally.com and TransCanadaHighway.com ended a five year relationship with Casale Media (now called Index Exchange) when they converted to “programmatic advertising” technology which adversely affected ad targeting and publisher rates. We are now using Google AdSense (Ad Words for our Advertisers) on all our websites.

2013

Trans-Canada Highway Flood Content

When the section of the Trans-Canada at Canmore, AB was disrupted due to a 2013 flood,and  the highway connection between Alberta and BC was affected, we posted content on TransCanadaHighway.com to help  travellers navigate the disruption.

2012

Added Translation to 57 languages to TransCanadaHighway.com site

Integrated Google Translate so users from other countries and cultures can read our content in their native language.

2011

Upload Images or Logo for Business Listing

Automatically crop and resize uploaded image for TransCanadaHighway.com Business Listing, and their events news, jobs, coupons

Mobile/Smart phone version launched

This new version provides FULL access to the extensive informational content and the business directory on all  brands of mobile smartphones without an “App”.

TransCanada Highway Mobile

2010

Added Social Bookmarking & Sharing Making

Now easier for visitors to share our content on THEIR feeds and pages, using AddThis plugin

Trans-Canada Highway Flood Content

When the section of the Trans-Canada between Medicine Hat, AB and Swift Current,SK was disrupted due to a 2010 flood and culvert wash-out,and a 100 km detour was in place, we posted content on TransCanadaHighway.com to help  travellers navigate the disruption.

FoundLocally websites move to Casale Media

After careful evaluation, Casale was the strongest Canadian-focused online marketing agency.

2009

FoundLocally adds RSS Feeds for key info

Enabled dissemination of key posts (listings, news, events, etc) to other blogs and site

Added details itineraries to TransCanadaHighway.com

Added mile-by-mile itineraries and details including cross-roads, natural features, attractions, accommodation, towns

Launched new Web Marketing Blog

Includes new features, news, SEO tips, and industry tip sheets

Toronto Waterfront

2008

Added Sports Teams Games to Calendar

Added major league & minor league teamsfor baseball, football, hockey, and soccer team across FoundLocally communities.

Launched 5 Greater Toronto (“GTA”) Community Sites

Launched Toronto, North York, Etobicoke, Scarborough, and York Region portals.

Added Top 15 Movie Ranking to Movie Showtimes

Summarize showing on screens across 160 movie theatres across Canada, to determine the Top 15 movies this week

Integrated Facebook, Twitter & Social Media with FoundLocally

Used Social media to enhance conversations & interactions with our followers for each of our 3 sites

2007

Full Google Maps integration in TransCanadaHighway.com

Itineraries show details around exits, interchanges, and for communities along the highway

Launched Kitchener-Waterloo FoundLocally.com site

Start of expansion west of GTA along the Highway 401 corridor to Kitchener-Waterloo. 

2006

Sites launched for Hamilton & Oakville-Burlington

Start of expansion into the Greater Toronto Area (“GTA”) Hamilton & Oakville-Burlington 

Launched Hamilton FoundLocally Site

Began expansion into Greater Toronto Area (GTA) & Golden Horseshoe with a Hamilton site

2005

Launched Niagara Falls & Barrie-Muskoka Sites

Sites for Southern Ontario, with most-popular travel destinations (Niagara Falls, and Barrie-Muskokas  for Toronto residents

Calgary Flood Special Content

When Calgary was affected by the flood of 2005, we posted content on the Calgary.FoundLocally.com site and on TransCanadaHighway.com to help locals and travellers navigate the disruption

2004

Launched 4 Maritimes Community Sites

Added directories for St John’s, Halifax, Charlottetown, and Fredericton

Added online hotel reservations

Linked with BookDirect for online hotel bookings, integrated with directory and hotel search

Niagara Falls with Rainbow Bridge

2003

Added Jobs & Resumes to business listings

Post job openings for businesses & volunteer opportunities for community groups. Users can post their resumes for businesses to view.

Image Gallery Added for local photographs used on websites

Search and display images (with FREE USE for schools, students, teachers)

2002

Launched Thunder Bay, Ottawa-Gatineau FoundLocally sites

After completing local research and photography, launched more sites ( Thunder Bayand Ottawa-Gatineau along Trans-Canada Highway

Ottawa Convention Centre and Rideau Canal, from Slater Street Bridge, Downtown

2000

Added new Virtual Tours for many cities

QuickTime Virtual Tours added for cities across West

Online Advertising through Clickthrough Interactive

Signed with Toronto-based Clickthrough Interactive to represent FoundLocally sites to national advertisers (note: Clickthrough has since become 24/7 RealMedia)

Launched in Okanagan-Shuswap

FoundLocally expanded features and geographic scope to the Okanagan-Shuswap in the interior of British Columbia

Launched FoundLocally.com in Sudbury and Sault Ste Marie

Added more communities along Trans-Canada Highway, Sudbury and Sault Ste Marie,  to strengthen national travel information.

1999

FoundLocally launched in 6 cities across Prairies

FoundLocally.com sites launched from Victoria to Winnipeg, linked together through TransCanadaHighway.com to  extend across Canada

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